Lean Innovation Canvas: A Business Model to Drive the Growth of SMEs through a Mobile Delivery Application in Jaen, Peru

Roger Tim Pizarro Alvarez; Rojas Mendoza Rodrigo Javier; Maribel Perez Paredes; Carlos Torres Sifuentes

doi:10.18687/LACCEI2024.1.1.1761

Lean Innovation Canvas: A Business Model to Drive the Growth of SMEs through a Mobile Delivery Application in Jaen, Peru

Roger Tim Pizarro Alvarez
, Rojas Mendoza Rodrigo Javier
, Maribel Perez Paredes
, Carlos Torres Sifuentes

Faculty of Engineering

Universidad Peruana de Ciencias Aplicadas

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

Abstract

The study highlights the exponential growth of e-commerce in Peru and the increasing demand for digital services, particularly in the delivery sector. It also emphasizes the challenges faced by traditional businesses, resulting in a decline in sales for micro and small enterprises (SMEs), especially in the city of Jaen. To address this situation, the article proposes the use of an innovative approach called Lean Innovation Canvas, which combines methods such as lean startup and lean canvas. By applying lean startup, the aim is to create a robust and comprehensive model that enables the development of innovative and efficient solutions for customers. On the other hand, lean canvas helps generate a more viable business model in the market. With the implementation of this method, the intention is to develop a business model for a delivery application with the goal of promoting the growth of SMEs in Jaen, Peru.

Original language	English
Title of host publication	Proceedings of the 22nd LACCEI International Multi-Conference for Engineering, Education and Technology
Subtitle of host publication	Sustainable Engineering for a Diverse, Equitable, and Inclusive Future at the Service of Education, Research, and Industry for a Society 5.0., LACCEI 2024
Publisher	Latin American and Caribbean Consortium of Engineering Institutions
ISBN (Electronic)	9786289520781
DOIs	https://doi.org/10.18687/LACCEI2024.1.1.1761
State	Published - 2024
Event	22nd LACCEI International Multi-Conference for Engineering, Education and Technology, LACCEI 2024 - Hybrid, San Jose, Costa Rica Duration: 17 Jul 2024 → 19 Jul 2024

Publication series

Name	Proceedings of the LACCEI international Multi-conference for Engineering, Education and Technology
ISSN (Electronic)	2414-6390

Conference

Conference	22nd LACCEI International Multi-Conference for Engineering, Education and Technology, LACCEI 2024
Country/Territory	Costa Rica
City	Hybrid, San Jose
Period	17/07/24 → 19/07/24

UN SDGs

This output contributes to the following UN Sustainable Development Goals (SDGs)

SDG 8 Decent Work and Economic Growth
SDG 9 Industry, Innovation, and Infrastructure

Keywords

Business Model
Digital Entrepreneurship
Lean Canvas
Lean Startup
Mobile Application

Access to Document

10.18687/LACCEI2024.1.1.1761

Cite this

Pizarro Alvarez, R. T., Rodrigo Javier, R. M., Perez Paredes, M., & Torres Sifuentes, C. (2024). Lean Innovation Canvas: A Business Model to Drive the Growth of SMEs through a Mobile Delivery Application in Jaen, Peru. In Proceedings of the 22nd LACCEI International Multi-Conference for Engineering, Education and Technology: Sustainable Engineering for a Diverse, Equitable, and Inclusive Future at the Service of Education, Research, and Industry for a Society 5.0., LACCEI 2024 (Proceedings of the LACCEI international Multi-conference for Engineering, Education and Technology). Latin American and Caribbean Consortium of Engineering Institutions. https://doi.org/10.18687/LACCEI2024.1.1.1761

Pizarro Alvarez, Roger Tim ; Rodrigo Javier, Rojas Mendoza ; Perez Paredes, Maribel et al. / Lean Innovation Canvas : A Business Model to Drive the Growth of SMEs through a Mobile Delivery Application in Jaen, Peru. Proceedings of the 22nd LACCEI International Multi-Conference for Engineering, Education and Technology: Sustainable Engineering for a Diverse, Equitable, and Inclusive Future at the Service of Education, Research, and Industry for a Society 5.0., LACCEI 2024. Latin American and Caribbean Consortium of Engineering Institutions, 2024. (Proceedings of the LACCEI international Multi-conference for Engineering, Education and Technology).

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title = "Lean Innovation Canvas: A Business Model to Drive the Growth of SMEs through a Mobile Delivery Application in Jaen, Peru",

abstract = "The study highlights the exponential growth of e-commerce in Peru and the increasing demand for digital services, particularly in the delivery sector. It also emphasizes the challenges faced by traditional businesses, resulting in a decline in sales for micro and small enterprises (SMEs), especially in the city of Jaen. To address this situation, the article proposes the use of an innovative approach called Lean Innovation Canvas, which combines methods such as lean startup and lean canvas. By applying lean startup, the aim is to create a robust and comprehensive model that enables the development of innovative and efficient solutions for customers. On the other hand, lean canvas helps generate a more viable business model in the market. With the implementation of this method, the intention is to develop a business model for a delivery application with the goal of promoting the growth of SMEs in Jaen, Peru.",

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year = "2024",

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Pizarro Alvarez, RT, Rodrigo Javier, RM, Perez Paredes, M & Torres Sifuentes, C 2024, Lean Innovation Canvas: A Business Model to Drive the Growth of SMEs through a Mobile Delivery Application in Jaen, Peru. in Proceedings of the 22nd LACCEI International Multi-Conference for Engineering, Education and Technology: Sustainable Engineering for a Diverse, Equitable, and Inclusive Future at the Service of Education, Research, and Industry for a Society 5.0., LACCEI 2024. Proceedings of the LACCEI international Multi-conference for Engineering, Education and Technology, Latin American and Caribbean Consortium of Engineering Institutions, 22nd LACCEI International Multi-Conference for Engineering, Education and Technology, LACCEI 2024, Hybrid, San Jose, Costa Rica, 17/07/24. https://doi.org/10.18687/LACCEI2024.1.1.1761

Lean Innovation Canvas: A Business Model to Drive the Growth of SMEs through a Mobile Delivery Application in Jaen, Peru. / Pizarro Alvarez, Roger Tim; Rodrigo Javier, Rojas Mendoza; Perez Paredes, Maribel et al.
Proceedings of the 22nd LACCEI International Multi-Conference for Engineering, Education and Technology: Sustainable Engineering for a Diverse, Equitable, and Inclusive Future at the Service of Education, Research, and Industry for a Society 5.0., LACCEI 2024. Latin American and Caribbean Consortium of Engineering Institutions, 2024. (Proceedings of the LACCEI international Multi-conference for Engineering, Education and Technology).

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

TY - GEN

T1 - Lean Innovation Canvas

T2 - 22nd LACCEI International Multi-Conference for Engineering, Education and Technology, LACCEI 2024

AU - Pizarro Alvarez, Roger Tim

AU - Rodrigo Javier, Rojas Mendoza

AU - Perez Paredes, Maribel

AU - Torres Sifuentes, Carlos

PY - 2024

Y1 - 2024

N2 - The study highlights the exponential growth of e-commerce in Peru and the increasing demand for digital services, particularly in the delivery sector. It also emphasizes the challenges faced by traditional businesses, resulting in a decline in sales for micro and small enterprises (SMEs), especially in the city of Jaen. To address this situation, the article proposes the use of an innovative approach called Lean Innovation Canvas, which combines methods such as lean startup and lean canvas. By applying lean startup, the aim is to create a robust and comprehensive model that enables the development of innovative and efficient solutions for customers. On the other hand, lean canvas helps generate a more viable business model in the market. With the implementation of this method, the intention is to develop a business model for a delivery application with the goal of promoting the growth of SMEs in Jaen, Peru.

AB - The study highlights the exponential growth of e-commerce in Peru and the increasing demand for digital services, particularly in the delivery sector. It also emphasizes the challenges faced by traditional businesses, resulting in a decline in sales for micro and small enterprises (SMEs), especially in the city of Jaen. To address this situation, the article proposes the use of an innovative approach called Lean Innovation Canvas, which combines methods such as lean startup and lean canvas. By applying lean startup, the aim is to create a robust and comprehensive model that enables the development of innovative and efficient solutions for customers. On the other hand, lean canvas helps generate a more viable business model in the market. With the implementation of this method, the intention is to develop a business model for a delivery application with the goal of promoting the growth of SMEs in Jaen, Peru.

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KW - Digital Entrepreneurship

KW - Lean Canvas

KW - Lean Startup

KW - Mobile Application

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DO - 10.18687/LACCEI2024.1.1.1761

M3 - Contribución a la conferencia

AN - SCOPUS:85203826536

T3 - Proceedings of the LACCEI international Multi-conference for Engineering, Education and Technology

BT - Proceedings of the 22nd LACCEI International Multi-Conference for Engineering, Education and Technology

PB - Latin American and Caribbean Consortium of Engineering Institutions

Y2 - 17 July 2024 through 19 July 2024

ER -

Pizarro Alvarez RT, Rodrigo Javier RM, Perez Paredes M , Torres Sifuentes C. Lean Innovation Canvas: A Business Model to Drive the Growth of SMEs through a Mobile Delivery Application in Jaen, Peru. In Proceedings of the 22nd LACCEI International Multi-Conference for Engineering, Education and Technology: Sustainable Engineering for a Diverse, Equitable, and Inclusive Future at the Service of Education, Research, and Industry for a Society 5.0., LACCEI 2024. Latin American and Caribbean Consortium of Engineering Institutions. 2024. (Proceedings of the LACCEI international Multi-conference for Engineering, Education and Technology). doi: 10.18687/LACCEI2024.1.1.1761

Lean Innovation Canvas: A Business Model to Drive the Growth of SMEs through a Mobile Delivery Application in Jaen, Peru

Abstract

Publication series

Conference

UN SDGs

Keywords

Access to Document

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