TY - GEN
T1 - The Narrative Within the Interactive Documentary for the Reconstruction of Memory
T2 - International Conference on Marketing and Technologies, ICMarkTech 2021
AU - Borja, Lupe Martinez
AU - Casquino, Yasmín Sayán
N1 - Publisher Copyright:
© 2022, The Author(s), under exclusive license to Springer Nature Singapore Pte Ltd.
PY - 2022
Y1 - 2022
N2 - The exposure of social problems such as forced disappearances is necessary for the history of society. The interactive documentary is a new digital proposal for the creation of spaces for the reconstruction of a social memory. In this paper, a content analysis is used to analyze the construction of the interactive narrative for the reconstruction of memory in the webdoc Forensic Landscapes and, with this, to identify its narrative composition in the construction of new spaces for the user’s experience. The interactive documentary generates a shared feeling between the user and the interface due to resources such as hypertextuality, database, narrative elements, representation modalities and interactivity. Thus, immersion is adhered, a new way of exposing a social theme in 360 degrees which recreates a sensory experience within an imaginary universe. Through the story, the memory of the agents involved in forced disappearances in Latin America is reconstructed.
AB - The exposure of social problems such as forced disappearances is necessary for the history of society. The interactive documentary is a new digital proposal for the creation of spaces for the reconstruction of a social memory. In this paper, a content analysis is used to analyze the construction of the interactive narrative for the reconstruction of memory in the webdoc Forensic Landscapes and, with this, to identify its narrative composition in the construction of new spaces for the user’s experience. The interactive documentary generates a shared feeling between the user and the interface due to resources such as hypertextuality, database, narrative elements, representation modalities and interactivity. Thus, immersion is adhered, a new way of exposing a social theme in 360 degrees which recreates a sensory experience within an imaginary universe. Through the story, the memory of the agents involved in forced disappearances in Latin America is reconstructed.
KW - Interactive documentary
KW - Interactive narratives
KW - Memory reconstruction
UR - https://www.scopus.com/pages/publications/85127041930
U2 - 10.1007/978-981-16-9272-7_24
DO - 10.1007/978-981-16-9272-7_24
M3 - Contribución a la conferencia
AN - SCOPUS:85127041930
SN - 9789811692710
T3 - Smart Innovation, Systems and Technologies
SP - 285
EP - 295
BT - Marketing and Smart Technologies - Proceedings of ICMarkTech 2021
A2 - Reis, José Luís
A2 - Peter, Marc K.
A2 - Cayolla, Ricardo
A2 - Bogdanović, Zorica
PB - Springer Science and Business Media Deutschland GmbH
Y2 - 2 December 2021 through 4 December 2021
ER -