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‘VIRTUAL SOUL’: THE AESTHETICS OF THE DISEMBODIED BEING A Conceptual and Visual Analysis of an Artificial Influencer

  • Universidad Peruana de Ciencias Aplicadas
  • Complutense University of Madrid

Research output: Contribution to journalArticlepeer-review

Abstract

In the post-digital era, categories such as body, identity, and presence undergo a reconfiguration. Focusing on the Instagram profile of Aitana López, an AI-created influencer, this study explores new forms of technologically mediated existence. Three dimensions are examined: existence as visibility, the body as an aesthetic interface without experience, and the image as an ontological presence. The findings reveal a tendency toward hyperreality and the aestheticization of the body, where the artificial takes precedence over the real. The image no longer merely represents; it acts, interacts, and generates value. Accordingly, rethinking the human requires acknowledging its embodied dimension.

Translated title of the contribution“VIRTUAL SOUL”:LA ESTÉTICA DEL SER SIN CUERPOAnálisis conceptual y visual de una influencer artificial
Original languageEnglish
Pages (from-to)191-208
Number of pages18
JournalVISUAL Review. International Visual Culture Review / Revista Internacional de Cultura
Volume18
Issue number1
DOIs
StatePublished - 30 Jan 2026

Keywords

  • Aesthetics
  • Artificial Intelligence
  • Body
  • Hyperreality
  • Influencers
  • Instagram
  • Social Media

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